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Friday, April 13 • 11:00am - 11:45am

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There are several “spokes” to the wheel of success when trying to break as an emerging artist and building your team - management, booking, entertainment lawyer, and PR - but many artists starting off do not understand what PR is, what the term means, or how it can help them launch their careers. Panalists will provide a 101 course on the PR basics and everything emerging artists need to know before hiring a publicist, what it means to be “press ready,” working with management and other team members, how to properly manage expectations after hiring a publicist, and what you can do to further your chances of PR success. Panel will be open to questions and comments regarding the audience’s own experiences with PR or future concerns.

avatar for Jen Appel

Jen Appel

The Catalyst Publicity Group
Born and raised in sunny South Florida, Jen Appel received her Bachelors in Communications and Culture from Indiana University. While at IU, Appel gained real-life experience as a member of PRSSA and spent her summers working at local South Florida PR firms assisting with all things... Read More →
avatar for Maria Gironas

Maria Gironas

Reybee, Inc
Coming from a journalism background, Maria entered the publicity field with Reybee, Inc. in 2015 after many successful internships at some of the top music PR companies. With Reybee, Inc. she has led campaigns with artists such as Taking Back Sunday, Noah Gundersen, Bear Hands, and... Read More →
avatar for Heather Griffith

Heather Griffith

Fearless Records
Heather is the Marketing Manager at Fearless Records. Having been at Fearless for nearly a decade, she recently moved from her role as head of the publicity department into marketing, representing today’s most powerful rock acts, Underoath, August Burns Red, I Prevail, Pierce The... Read More →
avatar for Rey Roldan

Rey Roldan

Reybee, Inc.
Rey Roldan is a veteran of the music industry, both as a publicist and journalist at I.R.S. Records, Mammoth Records, Grass / Wind-up Records, Jive /Silvertone/Zomba Recordings, KSA Public Relations and Island Def Jam, for over two decades. He’s also the founder of Reybee, Inc. (est... Read More →
avatar for James Andrew Scott

James Andrew Scott

Reybee Inc.
Andrew Scott started his career in music working as a concert promoter for various venues across the city of brotherly love. In 2013, after years of running and promoting shows, playing with his own band, and a brief stint of journalism at Philadelphia’s chapter of the A.V. Club... Read More →

Friday April 13, 2018 11:00am - 11:45am EDT
Freedom Hall B Lancaster County Convention Center - 25 S Queen St, Lancaster, PA 17603